Are you missing “specificity” in your marketing?
OK, after reading all of your comments about the hunger you speak to from yesterday’s post, today’s marketing lesson is about “specificity“. One of the secret ingredients of great marketing is being...
View ArticleStop using fancy words
After the last two posts about using specificity in your marketing to show people how you can specifically help them, and understanding that people buy because of their own desires and not their needs,...
View ArticleWhat to do when you can’t figure out what people want from you next
Have you ever tried to guess what people want from you and your business, and guessed wrong? It sucks. Because now you’ve put time, energy, and money into creating something that people aren’t really...
View ArticleHow often you should email your list
I had an incredible conversation with a client yesterday that felt valuable to share with you… It was all about how often you want to email your list. What’s your guess about how often YOU should email...
View Article3 reasons your words are not resonating with your tribe
After personally working with thousands of entrepreneurs over the years, it’s become exceptionally easy for me to see why your words are not resonating with your tribe. It always comes down to one of...
View ArticleHow To Create Your Signature System That Makes You Known Around The World
For years, I’ve been teaching people how to create their “signature systems”. This means translating your knowledge, training, and life-experiences into a clear and concise package that is easy to...
View Article3 Ways To Know If You’re Speaking To The Right Tribe
I see people all the time struggle deeply to find their tribe, the people they are meant to serve. In this first video, I walk you through the 3 necessary ingredients of finding the right tribe for...
View ArticleWhy speaking to multiple tribes does NOT work
People always tell me that they don’t want to pick a specific tribe because it seems like that will limit your audience. I would tell you the opposite is true. Speaking to many different tribes at once...
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3 wild and crazy updates
Hey! Max here, and I’m not sure what’s been happening in your life lately but mine has been a whirlwind. First, the SF Weekly did a cool profile on me. Plus it looks like we’ll be getting some press in...
View ArticleI’m saying GOODBYE
Hey there, it’s Max from Big Vision Business. Obviously it’s been a long time since you’ve heard from me. Why, you ask? Because I’ve been building the world’s largest platform for trusted cannabis...
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